Theses/Dissertations from 2014
British Cultural Narrative in Winston Churchill's Political Communication, Andres L. Faza
Communication Behavior Study of Support in the Arts Using the Situational Theory of Publics and the Theory of Reasoned Action, Ashleigh Gallant
A Comparison Study on Violent Video Games: Explained by the Gamers Themselves, Christopher John Kneifer
Applying Public Relations Theory to Assess Service-Learning Relationships, Karen Strand
The Accidental Motivator: Florida's Medicinal Marijuana Ballot Initiative's Impact on the Youth Vote, Robert Winsler
An Examination of Motives, Experiences, and Behaviors of MMORPG Players, Theresa Lynn Woods
Social Media Use During The College Transition, Kevin J. Yurasek
Theses/Dissertations from 2013
Media and USF Students' Perception of Terrorism, Mamdoh Suleiman Al-Ameri
Factors Prospective Students Consider When Selecting an MBA Program, Lorie Plyler Briggs
Cause-Related Controversy: An Analysis of Corporate Sponsor Response to the Susan G. Komen/Planned Parenthood Crisis, Christina Maria Cameron
The Role of Consumer Gender Identity and Brand Concept Consistency in Evaluating Cross-Gender Brand Extensions, Laura Rose Frieden
The Effect of Stealth Advertising in Newscasts on Viewers' Recall, Fany Georgieva
Organization Public Relationships on Social Media: The Experience of Those Who "Like" Oreo on Facebook, Rodobaldo Miguel Gonzalez Iii
Media Propaganda: A Framing Analysis of Radio Broadcasts from U.S. to Cuba, Melissa Joy Gonzalez
Knowledge, Involvement and Emergency Preparedness, Season Groves
Citizens United, the Marketplace, and Influence, Corin Shanti La Pointe-Aitchison
Hispanic Acculturation and Social Media Engagement: A Uses and Gratifications Perspective, Roland Rahe Massa
Excellent leadership in Public Relations: A question of experience and the PR practitioner, Roelof Oldenbanning
Strategic Messaging in a Political Crisis: Testing the Integrated Model for Explaining the Communication Behavior of Publics, Tiffany Lynn Schweickart
Colors and Mapping: The Right to Receive Information, Kathryn Stephanie Skupien
Facebook Users' Feedback of Restaurants: Does it affect other users?, Lauren Rose Webber
Theses/Dissertations from 2012
Effects of Task Evaluation Knowledge and Leadership Style on Employee Attitude Toward a Task, Alan Abitbol
A Framing Analysis: The NBA's "One-And-Done"Rule, Daniel Ryan Beaulieu
Strategizing Relationships 2.0: An Analysis of International Companies' Use of Social Media, Jessica Marie Brightman
Communicating During an Organizational Crisis: Using Facebook as a Relationship Management Tool, Vjollca Hysenlika
An Exploration of the Organization-Public Relationship Through Online Media: The Case of the Tampa Bay Rays, Steven Lynch
Understanding Involuntary Job Loss Among Former Newspaper Staff Photographers, Ryan K. Morris
Global CSR And Photographic Credibility: Exploring How International Companies Portray Efforts Through Photographs in CSR Reports, Janel Lynn Norton
Live Versus Recorded: Exploring Television Sales Presentations, Christopher Craig Novak
Theses/Dissertations from 2011
Corporate Speech: A Frame Anaylsis of CNN, MSNBC, and Fox News Coverage of Citizens United v. FEC, Emma Rachel Brown
A Focus Group Study of Baby Boomers' Processing and Interpretations of Fear Appeals in Health Care Reform Political Advertising, Allyson Dawn Calandro
The Hero Soldier: Portrayals of Soldiers in War Films, Gavin Davie
The Relationship Between American Media Exposure and Trinidadian Female Adolescents' Body Image Satisfaction, Clarabelle Ferguson
Public Perceptions of Organizational Culture and Organization-Public Relationships, Cherisse Fonseca Rivera
Mentoring Experiences Among Female Public Relations Entrepreneurs: A Qualitative Investigation, Sabina Gaggioli
Internships in Public Relations and Advertising: The Nature of the Experience From the Student's Perspective, Catherine Ann Gugerty
Framing and the End of Operation Iraqi Freedom, James Robert Hickman
Goal Compatibility and Emotional Intensity: An Experimental Study of Graphic Images in Strategic Communication, Lauren Marie Klinger
Talking with ALS Patients: An Exploratory Study of Patient Attitudes toward Mass Messages about ALS, Kamden Kuhn
USF's Coverage of Women's Athletics: A Census of the USF Athletics Home Web Page, Laura Ann Lebeau
Framing 10/12 and 3/11 in American and European News, Andrea Lypka
New Media Photographic Representations of Women`s Collegiate Volleyball: Game Faces, Action Shots, and Equipment, Alicia Pack
Gaming Literacy: Construct Validation and Scale Construction, Kenneth Allen Rosenberg
Framing Christianity: A frame analysis of Fundamentalist Christianity from 2000-2009, Rebecca Mackin Sitten
Theses/Dissertations from 2010
Bastards, Brains, Boobs and Performance: A Retrospective Account, Joanna Bartell
An Ecology of Performance: Gregory Bateson's Cybernetic Performance, Daniel Matthew Blaeuer
Gatekeeping and Citizen Journalism: A Qualitative Examination of Participatory Newsgathering, Amani Channel
Extending Situational Crisis Communication Theory: Attitude and Reputation Following the 2004-05 NHL Lockout, Melanie Formentin
Nautical Knowledge: An Experimental Analysis of the Influence of Public Relations Strategies in Safe Boating Communication, Emily N. Guilfoil
Sports Fans’ Media Usage at a Kansas City Chiefs’ Fan Club, Robert J. Huebert
An Ethnography of the Bay Area Renaissance Festival: Performing Community and Reconfiguring Gender, Matthew Johnson
News Media Representations of Women in the U.S. Military Post September 11, 2001, Colleen Krepstekies
Consumer Responses to Stereotypical vs. Non-Stereotypical Depictions of Women in Travel Advertising, Jessica Eran McDonald
The Effect of Color Congruency and Involvement on Non-Profit Organizational Messaging, Claire Selius
Headline Hawai`i: Racial Aloha in Kama`aina News, Cory J. Weaver
Theses/Dissertations from 2009
The Effect of Celebrity Endorsements on Gift-Giving Purchases: An Application of the Elaboration Likelihood Model, Christine Anghel
The Effect of Corporate Social Responsibility: Exploring the Relationship among CSR, Attitude toward the Brand, Purchase Intention, and Persuasion Knowledge, Duangkaew Chaisurivirat
Humor and Attitude Toward Homosexuals: The Case of Will & Grace, Heather Cribbs
Risk Communication: An Analysis of Message Source and Function in Hurricane Mitigation/Preparedness Communication, Andrew M. Gallo
Politics, Journalism and Web 2.0 in the 2008 U.S. Presidential Elections, Wayne Scott Garcia
The Pessimism of Horror Cinema: A Comparative Study Between Modernist and Postmodernist Horror Cinema, Michael Jeknavorian
Social network web sites and intra-organizational relationships: Using Facebook to build employee relationships at Serena Software, Rianna K. Lee Sing
An experimental investigation into the impact of crisis response strategies and relationship history on relationship quality and corporate credibility, Camille Roberts
An Empirical Analysis of Public Perception of Reclaimed Water Applying the Situational Theory of Publics, Jessica Voss
Theses/Dissertations from 2008
Framing Environmental Messages: Examining Audience Response to Humor, Shock, and Emotional Treatments, Kelly Diedring
Factors Influencing the Perceived Credibility of Public Relations Message Sources, Titilola O. Epega
Perceptions of Programming: Cultivation and Third Person Influences on College Students, Suzette Marie Fisher
Fashion Advertising, Men’s Magazines, and Sex in Advertising: A Critical-Interpretive Study, Jennifer Ford
Major League Baseball Franchises and Their Minor League Players, Maintaining a Relationship on and off the Field, Michelle Keating
Organizational Communication and Change: A Case Study on the Implementation of an Innovation at a Florida Medical Facility, Erika G. Llenza
Talking With Exotic Pet Owners: Exploratory Audience Research on Wildlife Television and Human-Animal Interactions, Susannah L. Smith
Responding to Crises: A Test of the Situational Crisis Communication Theory, Courtney Wright
Theses/Dissertations from 2007
Sexy Sensationalism Case Study: The Fascination with Celebrity News and Why USA Today Caters to the Obsession, Grant Edward Boxleitner
Government Public Relations: A Quantitative Assessment of Government Public Relations Practitioner Roles and Public Relations Model Usage, Joelle Wiley Castelli
Participatory Fandom in American Culture: A Qualitative Case Study of DragonCon Attendees, Katherine L. Fleming
Do you see what I mean?: Measuring consensus of agreement and understanding of a National Weather Service informational graphic, Lorna M. Geggis
The Effect of Doing Good: An Experimental Analysis of the Influence of Corporate Social Responsibility Initiatives on Beliefs, Attitudes, and Behavioral Intentions, Cristina Marta Gonzalez
Public relations practices in Puerto Rico: An exploratory qualitative study, Delia R. Jourde
The role of alternative press in mobilization for political change in Kenya 1982-1992: Society magazine as a case study, Pius M. Nyamora
Credibility perceptions of television and online news, Charmy G. Sabigan
An experimental analysis of activist message strategy effect on receiver variables, Andrea Schuch
The Effects of Decision-Making and Leadership Styles on Relationships and Perceived Effectiveness in the University Development Context, Rachael K. Van Loveren
Theses/Dissertations from 2006
How U.S. Audiences View Korean Films: A Case Study of Oldboy, Sung Taik Cha
Audience interpretations of the representation of women in music videos by women artists, Libby McKenna
Image Restoration Theory: An Empirical Study of Corporate Apology Tactics Employed by the U.S. Air Force Academy, Glen F. Roberts
Theses/Dissertations from 2005
Attitudinal Antecedents of the First- and Third-Person Effect of Alcohol Advertising On College Students, Georgia Begin
A Quantitative Assessment of Public Relations Practitioners’ Perceptions of Their Relationship with the Organization They Represent, Jill Boudreaux
A Co-Orientational Analysis of Public Involvement Perceptions in the Transportation Process: A Case Study, Kristen E. Carson
Political and Economic News During the Argentine Crisis of 2000-2002: An Agenda-Setting Analysis of Major Newspaper Coverage, Mariana Eberle-Blaylock
Occupational Role Portrayals of African-American Women on Prime-Time Television, Shani Tyhirah Jefferson
Seeking Story: Finding the Modern Day Folktale in the Daily News, Brandice Palmer
Content Differences Between Print and Online Newspapers, Jessica E. Smith
A Quantitative Assessment of Internal Publics Perception of Their Relationship With the Organization, Lindsay C. Smith