USF St. Petersburg campus Honors Program Theses (Undergraduate)

First Advisor

Dan Bagley, Ph.D.

Second Advisor

Larry Z. Leslie, Ph.D.

Publisher

University of South Florida St. Petersburg

Document Type

Thesis

Date Available

2012-04-18

Publication Date

2002

Date Issued

2002-11-14

Abstract

Advertisements sell a great deal more than products. They sell values, images, and concepts of success and worth, love and sexuality, popularity, and normalcy. They tell us who we are and who we should be. This paper is intended to raise the issues of how advertising uses sex appeal to sell a product or service and at what cost to society.

Comments

A thesis submitted in partial fulfillment of the requirements of the University Honors Program, University of South Florida St. Petersburg.

Creative Commons License

Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.

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