Graduation Year
2019
Document Type
Thesis
Degree
M.L.A.
Degree Name
Master of Liberal Arts (M.L.A.)
Degree Granting Department
Humanities and Cultural Studies
Major Professor
Bernd Reiter, Ph.D.
Committee Member
Aisha Durham, Ph.D.
Committee Member
David Ponton III, Ph.D.
Keywords
media representation, Afro-Peruvian population, racial stereotypes, racist discourse, media studies
Abstract
Peruvian mass media has failed in addressing and representing the cultural and ethnic diversity of its country, as the presence and representation of ethnic minorities (indigenous and Afro-Peruvian) are almost exclusively reduced to the reproduction of stereotypes in comedy shows, in which they are often racialized and the target of offenses directly related with their ethnic identities. The analysis will focus on the figure of El Negro Mama, a very popular character in Peruvian television thought to be a portrait of the Afro-Peruvian population. Through the use of textual analysis, the paper will explore of this character in order to determine the performativity of blackness in national television and the use of racist discourses in the national media and their direct relation with the reproduction of stereotypes and racist language. The research, then, seeks to provide an analysis of the transformation of the discourses that this character produced to show the variations of the racist discourse affecting this ethnic group and the transformation of the portrayals and interactions of the character when publicly rejected by the Afro-Peruvian civil society.
Scholar Commons Citation
Mosquera Rosado, Ana Lucía, "The Peruvian minstrel: an analysis of the representations of blackness in the performance of El Negro Mama from 1995 to 2016" (2019). USF Tampa Graduate Theses and Dissertations.
https://digitalcommons.usf.edu/etd/7861
Included in
African American Studies Commons, Latin American Studies Commons, Mass Communication Commons