Graduation Year

2018

Document Type

Thesis

Degree

M.A.

Degree Name

Master of Arts (M.A.)

Degree Granting Department

Mass Communications

Major Professor

Roxanne Watson, Ph.D.

Committee Member

Scott S. Liu, Ph.D.

Committee Member

Justin Brown, Ph.D.

Keywords

Astana, framing, Kazakhstan, textual-analysis, The New York Times

Abstract

This research study examines how the image of Kazakhstan was covered by the New York Times during 11 years and analyzed the most common perception of the Central Asian country, using framing as a theoretical framework. Textual-analysis approach was used as a method, exploration produced seven frames. The textual analysis approach demonstrated that negative coverage prevailed in the coverage of Kazakhstan, “in spite of friendly relationships with the USA”. Kazakhstan was framed as “authoritarian” “petro-state”, which got independence, but still followed “soviet-style” politics and was largely influenced by its “hegemon Russia”. The country, which “has a complex about being recognized in the world” (Stern, 2008). Future research needed to promote the image of the country worldwide.

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