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Abstract

As technology continues to revolutionize the hospitality and tourism industry, the issues of digital equity and digital divide have gained increasing prominence (Minghetti & Buhalis, 2010; Reverte & Luque, 2021). While digital advancements offer unprecedented opportunities for businesses and consumers, they also risk exacerbating existing inequalities (Wu & Yang, 2023). This is particularly evident in the growing digital divide, referring to the capabilities gap of individuals, groups and regions to access and process digital information technology (OECD, 2001). The rapid pace of technological advancement has left certain groups struggling to keep up. These digital disadvantaged groups—comprising individuals with limited access to technology, low digital literacy, or socio-economic barriers—are increasingly at risk of being excluded from the benefits of technological innovations in hospitality and tourism (Shin & Baek, 2023). This viewpoint paper explores the challenges faced by digital disadvantaged groups, emphasizes the importance of shaping their experiences in the hospitality and tourism industry to promote digital inclusion and equity, and advocates for focused research in this area.

Keywords

digital divide, digital inclusion, disadvantaged groups, technological innovations

ORCID Identifiers

Xi Y. Leung: https://orcid.org/0000-0002-5257-8686

DOI

10.5038/2771-5957.3.2.1056

Creative Commons License

Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial 4.0 License

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