University of South Florida (USF) M3 Publishing


Information and communication technologies (ICT) have revolutionized modern organizations by assisting them to increase operational effectiveness and efficiency. The knowledge-based companies can benefit enormously by deploying ICT. However, healthcare organizations such as hospitals are lagging in adopting ICT. This is particularly true for the developing countries where managers faced both financial and social obstacles in implementing such technologies. This paper provides experience implanting information technology systems in a major hospital in Sri Lanka: a developing country. By using technology acceptance model as a framework, it aims to investigate critical factors influencing physicians' intention and their acceptance of information technology. The results shows that lack of understanding of the benefits was the main cause of cause of physician’s hesitancy to embrace information technology tools.



Recommended Citation

Jagoda, A. I. (2021). Understanding information technology acceptance by physicians: Testing technology acceptance model. In C. Cobanoglu, & V. Della Corte (Eds.), Advances in global services and retail management (pp. 1–9). USF M3 Publishing. https://www.doi.org/10.5038/9781955833035

Creative Commons License

Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial 4.0 License



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