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Abstract

This paper explores the transportation problems created by the large volume of tourist arrivals to the island of Key West, Florida. A survey of visitors to the island was conducted to uncover their perspectives related to the barriers and benefits of various transportation modes in hopes to inform City staff on the development of transportation options that will meet the needs and desires of tourists. The results from 398 respondents revealed a variety of trends, including varying travel choices depending on the number of visits, where visitors were from, and arrival types. From these trends, priority groups for behavior change were identified and strategies were proposed to meet the needs of the identified groups. This study’s findings may benefit similar island communities faced with protecting the ecological and anthropogenic features that attract tourists, and inform state and federal transportation and environmental policy. The survey results informed actual local policy now implemented in Key West.

DOI

https://doi.org/10.5038/2642-6188.1.1.2

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