Florida Food Families Oral History Project
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Interviewer
Andrew Thomas Huse; University of South Florida--Libraries--Oral History Program; University of South Florida. Library
Publisher
University of South Florida Libraries
Date
2006-03-10
Publication Date
Fall 8-9-2008
Abstract
Dan Fernandez, Sr., discusses his family's business, Naviera Coffee Mills. The interview begins with a brief history of the business, which was started in 1921 by Mr. Fernandez's grandfather and great-uncle. Mr. Fernandez describes the role of coffee and cafés in Ybor City. There is a lengthy discussion of how Naviera selects and roasts its coffee beans, and how roasting and brewing lead to different types of coffee. The interview continues by returning to Naviera's history and early business practices, touching upon other coffee corporations such as Starbucks. A discussion of the Columbia and its relationship with Naviera Coffee Mills concludes the interview.
Keywords
Family-owned business enterprises, coffee industry, coffee, processing, oral history
Description
1 sound file (54 mins.) : Digital, MP3 file; 1 transcript (PDF) 41 pp.
Subject: topical
Family-owned business enterprises; coffee industry; coffee; processing; oral history
Subject: geographic
Florida
Language
English
Type
Sound
Genre
Oral Histories
Format
1 sound file (54 mins.) : Digital, MP3 file; 1 transcript (PDF) 41 pp.
Holding Location
University of South Florida
Collection
Florida Food Families Oral History Project
Identifier
T30-00009
Recommended Citation
Fernandez, Dan Sr., "Dan Fernandez Sr. Oral History Interview" (2008). Florida Food Families Oral History Project. 7.
https://digitalcommons.usf.edu/fl_food_families_ohp/7
Rights Statement
